Learn the skills to create quality graphic designs without having to dig through dozens of how-to videos or pay thousands of dollars in expensive programs.
This course is perfect for you if:
You are a creative-minded individual wanting to make graphic design your living either by getting hired by an agency or using your skills to become a freelancer.
Whether you are:
- An aspiring graphic designer with the dream of working in this industry but sick of just trying random how-to videos or perhaps you already enrolled in some course about graphic design but you found it to be confusing, overwhelming, lacking information and without a real sequential step-by-step guide to acquire the skills you need to become a designer.
- You are already a graphic designer but you you don’t feel too polished on your design skills and often have imposter syndrome when it comes down to charging for your services to clients because you feel the need to improve some aspect of your graphic design skills.
You are in the right place and I am going to tell you exactly how How to Graphic Design: The Course of Fundamentals will give you the steps, the inspiration and skills to be an accomplished designer. Whether you want to become a designer for web, UI/UX, Logo, Packaging, Advertising & Marketing, Motion Graphics, Illustration, Publication and Print.
See, learning the fundamentals of graphic design is what makes you a designer. Some “gurus” out there like to train designers by teaching them to start with the Adobe programs, however, they omit the principles that make a design good.
By the end of this course you will have:
- Learned and mastered the 6 fundamentals of composition + layout and the 4 basic grids so you have the confidence to create pleasing designs that feel structured and balanced.
- Learned how to use Adobe Photoshop + Adobe InDesign confidently to create professional designs for print or digital.
- Learned typography including what fonts are best, which fonts shouldn’t be used, how to avoid common mistakes new designers make, how to pair fonts together, how to choose the right font for your project, where to find them and much more.
- Learned color theory including how to use color in any design you do confidently, which color combinations look good together and which don’t, what each color means so that you don’t use the wrong one in your design, how to set up your design file correctly for the most common uses, how to work with values of colors and much more.
- Created 10 design projects alongside myself with the step-by-step process.
- Learned how to present your projects to clients with templates for you to use on every submission.
- How to avoid getting stuck while you’re designing with the exact process to follow to get inspirations without copying another exactly.
- The exact step-by-step process of how to take a design project from conception to final turnover so that you can confidently work with clients.
Enroll in How to Graphic Design:
The Course of Fundamentals Today!
As a self-taught graphic designer, I always had a bit of imposter syndrome whenever I would show my work. I was never sure if it was good or not because I never really knew what I was missing. After taking How to Graphic Design, I can finally stand confidently behind my designs knowing that I now know all of the fundamentals that the designers who went to design schools know. And my imposter syndrome is GONE!”
Coming from a background in marketing I was always drawn to design. As a mom I didn’t have time nor the resources to go to a in-person graphic design school. I first tried courses on Skillshare and Udemy and though I gained knowledge these courses were often lacking the actual methodology on how to learn graphic design. Then I found How To Graphic Design: The Course of Fundamentals and I can’t tell you enough how enjoyable and easy this course was. It is the only truly step by step in an easy gradient that teaches you the fundamentals and skills of graphic design. By the end of the course, I was able to call myself a graphic designer. Thank you Lauren!”
What’s Inside How to Graphic Design:
The Course of Fundamentals
Composition & Layout
Here’s what most self-taught designers miss out on and instead jump right into the computer and fail to become truly successful.
In this module, you're going to fully understand the 6 key fundamentals of composition + layout.
Fully understand and learn how to use hierarchy, balance, alignment, repetition, contrast, and white space.
You will do practical drills that are the make or break point on graphic designers becoming good or just mediocre.
You will also learn the 4 main grid layouts along with 2 additional ones that can work for you to create excellent designs.
One of Adobe's most valuable programs is often mistakenly replaced with Photoshop and Illustrator by untrained graphic designers.
In this module, you're going to learn the incredible worth of my favorite Adobe program: Adobe InDesign.
I walk you step-by-step through the different InDesign tools you need to know to put all of your composition knowledge to use in the computer.
Understand the power of this program and why it is considered the industry standard for all business cards, flyers, posters, magazines, books, presentations, and much more.
Do a series of design practice assignments applying your knowledge of composition and layout using Adobe InDesign.
A subject that too many self-taught or new designers misapply is typography.
In this module, you're going to learn key fundamentals of typography that will help you make smart type choices in all future designs.
Learn how and where to find the correct font to design with. As well as understand the anatomy of typography so you can be confident in your type choices.
Learn what fonts to avoid to not appear amateur, and what fonts to use depending on the mood you want to communicate with your design.
Do a series of practice design projects to put your new typography knowledge to use.
This section will help you get up and running as a designer now with the key Photoshop tools that I use on a daily basis.
In this module, you're going to become familiar with Photoshop's most impressive and practical tools.
Learn about image retouching, cutting out people and objects using masks, and removing blemishes and unwanted parts of an image.
You will also learn about scaling and cropping, image compositing, working with color, adjusting the filters, brightness, and darkness of an image, and how to export for print and for the web, along with much more.
Plus in each lesson, you will have real images I provide so you can work in real-time with me to learn the different tools.
This is where a very misunderstood and misapplied subject of color theory gets simplified for practical application to make your designs look good.
In this module, you're going to first learn about the importance and practical use of the color wheel and how to actually use the tool to create incredible harmonies.
You will be walked through each of the 7 key color harmonies with many examples of each so you can understand how each would apply to your own designs.
Learn about what each of the colors mean with an in-depth lesson explaining each color and its uses, along with a detailed guide for you to reference while you are designing.
You will then understand how to know what type of color to apply to your work, which color system to work in depending on the end result you are looking to achieve, and how to create a great color palette and a mood board that will set you up to design any project with ease.
Finally, you will do a series of color practice design lessons using Adobe Photoshop and Adobe InDesign to put the color theory you just learned to use.
Creative’s Design Process
Most new designers think that they are order takers and don't know how to take a project from start to finish successfully.
In this module, you're going to get my full step-by-step process to get the best possible design product in the end.
I walk you through in-depth my entire process of going from conception to full turnover of the design project that has allowed me to make hundreds of thousands of dollars.
You will create 4 design projects taken from the initial brief, to the design, to the design client presentation to full turnover with templates to use.
You will gain the confidence to never get stuck in the beginning stages. This is the whole formula that the top designers and agencies use to take a design from idea to fruition.
Certification, Practice Projects + Community
Put all the knowledge you learned to practice with further design project briefs.
Get the chance to be certified!
Get a series of practice design briefs for you to take all that you learned in the course and create designs from scratch.
You will have the ability to submit your design projects to me to get certified that you are a professional graphic designer.
Gain access to a private community where you can submit your design work, where I will be doing challenges, and where you can feel supported in your journey of learning graphic design.
That's a total value of $2197.
Plus these Bonuses to
Help You Out Even More...
How to Get Your First Client
Total Value: $197
If you've ever dreamed of being a freelance graphic designer and owning your own business, setting your own schedule, and working with ideal clients, this bonus will give you a booster to get that first design client.
Learn 5 different tactics that you can use to get clients when you are ready to get hired.
Learn the 2 different categories of finding design clients and which to apply to get the most immediate income.
- Get a downloadable guide along with the lesson to help you execute each of the client-finding methods.
How to Price Your Design Projects
Total Value: $97
One of the top struggles most new freelance designers face is not knowing how much to charge.
This bonus is simple and short but very powerful, giving you tools to use to stop undercharging and instead make a great living doing graphic design.
Get a pricing formula that will ensure you charge enough to cover all expenses and live comfortably.
Get a beginner and mid-range price list to help you know at a glance what you should be charging clients.
Plus You’ll be Backed by a Risk-Free 3-Day Guarantee
By the end of these 3 days, you’ll have been able to get familiar with the program.
If you don’t feel totally confident and motivated after this, or for some reason feel this is not the right course for you simply reach out and we’ll refund your investment.
Burning questions you may be wondering
How long will it take me to become a graphic designer?
How many hours is the course?
What if I decide it's not for me?
How can I become a certified graphic designer?
Is this for brand new designers?
Is this for trained graphic designers?
Do I have a limited amount of time to access the program?
Are there additional purchases I will need to make?
Will I gain access to everything right away?
Still “thinking about it”?
You should give How to Graphic Design: The Course of Fundamentals a chance if you’re motivated by any of the following:
You are lacking confidence in your design skills.
Or you are struggling to find the right path to really learn graphic design correctly.
Or you are having super imposter syndrome and are scared about your ability to make a living as a graphic designer.
I can tell you that each of these reasons is why I created this course. I know that you can gain the confidence to design anything and start making a living designing.
This course is the right gradient approach to learning how to design professionally.
I personally cannot wait to guide you in your design learning journey…
I’ve been a graphic designer for 13 years, co-founder of Principium Studio, a 6-figure branding-design business, and founder of 4 The Creatives, an educational business for new and freelance designers.
If your dream has been to become a good graphic designer and make a living out of it without spending years at school paying thousands of dollars in tuition I am here to tell you that it is possible.
Deciding to be a graphic designer and gaining this skill has provided me with a life of freedom.
It gave me the choice to work in-house as a designer for many years and then allowed me the ability to create my own business from scratch which I have now grown to great success.
But this would not have been possible if I had not first mastered the design skills.
Becoming a graphic designer has allowed me to set my own schedule, allows me to take a walk with my kids during the day, go to Disneyworld in the middle of the week or take a trip across the country whenever I want.
If you’re struggling to learn the design skills, frustrated with combing through hours of how-to videos, and want to become a professional designer in 2022 for real, you owe it to yourself to at least take a risk-free plunge to see what your life as a successful graphic designer looks like.
Should you choose to accept my invitation, I personally guarantee that this program will be exciting, motivating and rewarding.
ALL my best,